eModel.com Fraud Investigation Report

At the time of writing, the emodel.com website lists Kim Alexis on its page entitled, "eModel's Officers and Directors." That page was reached after clicking on a graphic link entitled "Board of Directors."

On the website emodelfranchise.com, at the time of writing their faq is a little more explicit. It says:

eModel.com is a website that was launched in 1996. Among its board of directors are Cort Randall, founder of Federal News Service, and supermodel Kim Alexis.

The emodel.com page noted beside her picture she has been a spokesperson for other companies, but it does not say she is a spokesperson for emodel.com. "She has served as the spokesperson for Melba Toast, Alpine Lace and Citrimax."

Is Kim Alexis modeling for emodel.com? Is she the spokesmodel? Is she on the board of directors?

There are other questions being raised about misrepresentation by emodel.com. Perhaps for the first time, a major newspaper has started to take a closer look at emodel.com.

The New York Post published an article entitled "Mannequin Mess" by Lauren Barack on January 26, 2002.

Modeling agencies across New York are frustrated by what they say is a misuse of their names -- and the potential that would-be models are being misled. Emodel.com, a Florida-based scouting service, posts what it says are comments about it from some of New York's top agencies on its Web site.

In response to one person's denial that emodel is a scam, another person who had actually made phone calls to verify emodel's claims asked:

If this company is legitimate, how can they claim that model agencies like Ford, Elite, LA models, Arlene Wilson, Company, Next etc. use them, and when I called those agencies directly, they told me that they don't use emodel? I don't think it reflects well on emodel to misrepresent themselves.

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